Beyond brand consistency in entrepreneurial digital marketing
SMEs lack managerial, technical skills: Govt
It’s time to discard old-school management styles
Online presence will help market Zim agric produce
Digitalising the marketing of financial services
Fluidity, collusion: The new PR & communication philosophy
The PR & communication job is getting complex and interesting. The digital era is no longer just about communicating a message to an audience, but rather having a conversation with audiences. This slight difference just means PR & communication must be done differently to observe the connectedness between PR and communications the numerous digital platforms.
Fluidity, collusion: The new PR & communication philosophy
The PR & communication job is getting complex and interesting. The digital era is no longer just about communicating a message to an audience, but rather having a conversation with audiences. This slight difference just means PR & communication must be done differently to observe the connectedness between PR and communications the numerous digital platforms.
In defence of Trevor Ncube
The partisan media outlets, commentators and political scientists who fail or deliberately refuse to see the identical ideological underpinnings of Zanu PF and CCC are propagating the “Chamisa Chete Chete” fallacy and branding as neutral (and) everyone who chooses not to support any of the two parties.
